Public relations

Serviing businesses from East to West!

You may now be wondering what is the best way to get your press release into the hands of the Chinese media. Back in 1996, we developed a solution that was so successful for us as a company that we decided that we had to make this service available to Western businesses ... businesses like your own!

We've developed a cross-cultural, multiple-item scale for measuring public relations strategies for non-Chinese Small & Mediem Enterprises (SME) wanting to be noticed by Chinese audiences. The scale was developed not only to fulfill the standards of reliability and validity in measurement, but also to acquire cross-cultural comparability.

Public relations, which has only a 20-year history in China, is still a "sunrise industry". The role of PR in the sports industry, corporate communications, relations between media and PR is different from Western.We've tried to promote overseas exchanges in the PR field to stimulate further specification and standardization in China's PR profession.

We are licensed to do any P.R promotion your business needs. We know what works in China. We offer consulting services, supervision, guidance and coordination to from SMEs to Goverments, with the aim to assist our clients to ensure the correct execution of their events prepared in China.

As a leading advertising and marketing company, AP Information offers the complete solution of Public Relation Services based on the specific demands of our clients.